Validity of an Eye-Tracking Method for Capturing Auditory-Visual Cross-Format Semantic Priming

Anjum, Javad and Hallowell, Brooke (2012) Validity of an Eye-Tracking Method for Capturing Auditory-Visual Cross-Format Semantic Priming. [Clinical Aphasiology Paper]

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Abstract

Semantic priming studies have great potential to improve understanding of lexical processing in people with aphasia. Traditional priming response tasks, such as lexical decision, cued shadowing, and naming, and techniques based on fMRI and ERPs, entail potential confounds that are especially critical in aphasia. Eye-tracking may help reduce such confounds. The validity of an eye-tracking method to capture semantic priming effects in an auditory-visual cross-format priming context was tested in adults without neurological disorders. Traditional priming responses were used for stimulus validation. Results support a pool of valid measures and protocol effectiveness. Further research including people with aphasia is warranted.

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